How Smartgo is Helping Second-Hand Retail Thrive — and Protect the Environment

How Smartgo is Helping Second-Hand Retail Thrive — and Protect the Environment

🌍 A Smarter Way to Sell — for the Planet

Since 2020, Smartgo has been redefining how second-hand and consignment stores operate. Starting in Iceland, our cloud-based POS and consignment platform now supports 13 stores locally, helping them sell over 350,000 items every year. That’s 350,000 items given a new life instead of going to landfills.

Now, we’re expanding that impact across borders.


🔄 Powering the Circular Economy

Smartgo is more than just a retail system — it’s a tool for scaling sustainability. By making resale and consignment more efficient, we help store owners:

Track inventory across in-store and online sales

Automate consignor payouts, encouraging community-based reuse

Simplify operations, saving time and reducing waste

Each reused product avoids the emissions, energy, and material cost of new production — especially in fast fashion, outdoor gear, and lifestyle goods.


🌐 Expanding Across Europe

After proving its value in Iceland, Smartgo is now live in:

Sweden

Denmark

And we’re just getting started.

🚀 In November 2025, Smartgo will officially launch in Barcelona, Spain, as part of our mission to support the growing European resale movement. Spain’s vibrant second-hand market is a natural next step for Smartgo’s full-featured consignment and POS solution.


🇮🇸 Built in Iceland, Growing with Purpose

From Reykjavík to Malmö, Smartgo is helping second-hand and consignment stores:

Sell more efficiently

Reduce waste

Build sustainable business models

Whether it’s a hiking jacket, a designer bag, or a child’s bike, every item resold through Smartgo has a story — and a second chance.


🌱 The Impact in Numbers

13 stores in Iceland using Smartgo

350,000+ items resold annually

Thousands of kilos of goods diverted from landfill

Now available in Sweden and Denmark

Spain launching November 2025


🤝 Join the Movement

At Smartgo, we believe technology can power the circular economy. If you run a second-hand, vintage, or consignment store and want to simplify your operations while growing sustainably — we’re here to help.

Let’s make reuse the default — not the alternative.


CTA:
🔁 Ready to grow your sustainable retail business? Request a demo or contact us today.

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